Have you selected WordPress as the CMS of choice for your first website? If you answered yes to this question, you aren’t alone. At this time, WordPress powersapproximately 26% of the web. Although it’s one of the best “out of the box” content management systems, there’s something else that makes it a top choice: access to tens of thousands of plugins. In the past, we’ve discussed many different plugins categories. For
You need a website for your business. But websites aren’t simple things. The design needs to look great. Customers need to be able to navigate it easily. You need to optimize it for search engines. And you need to protect it from spammers. The list goes on. So how do you manage to do all these things and more? Use WordPress, of course. WordPress is the world’s most popular system for managing content.
Making money from your website or monetize your website isn’t a myth. It’s doable by everyone. In fact, turning a part-time, hobby blog into an income generating asset is fairly common with a bit of luck and some hard work. At the very least, you should be able to make enough to cover your basic expenses for a domain and hosting. You might even be able to replace your income (and then some). Keep
Search Engine Optimization is the process of improving the visibility of a website on organic (“natural” or un-paid) search engine result pages (SERPs), by incorporating search engine friendly elements into a website. A successful search engine optimization campaign will have, as part of the improvements, carefully select, relevant, keywords which the on-page optimization will be designed to make prominent for search engine algorithms. Search engine optimization is broken down into
Digital marketing. Just another one of those new, fancy buzzwords you should use to sound smart in meetings or is it the real deal? Maybe a better question is: What is it? This digital marketing guide will show you what’s what. First popularized as a term in the early 2000’s, digital marketing has actually been around much longer. Like, WAY longer. About 100 years longer, to be exact. Here’s a pic of
If you’re running a business, you’ve probably heard of the terms “Inbound marketing” and “Outbound marketing”. You might think that these are just another categorization of marketing or just some buzzwords that marketers made up to sound cool. While I won’t deny that having “Inbound Marketer” on my name card looks cooler than having “Normal Marketer” on it, we should really understand the distinction between these two marketing approaches and how they work in today’s digital age.
Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.The reality is, people spend twice as much time online as they used to 12 years ago. And while we say it a lot, the way people shop and buy really has changed, meaning offline marketing isn’t as effective as
Here we explore what the costs are for having a small business website created in 2017 and beyond. When you have finished reading this you will know how much you can expect to pay for having your small business website built. It can be hard for business owners to obtain an accurate quote to have a website created, particularly since very few firms post their rates online. Why? Because the website creation cost depends
Websites are a necessity for businesses of all sizes today — though, surprisingly almost half of small businesses don’t have websites. Still, there are so many design options to choose from and so many websites that it can be tough to know how to stand out. If you are thinking to develop a website for your business you must consider 50 Must Have Features for Small-Business Websites. The Internet has changed
Six years ago, the thought of owning a website seemed unimportant to me. I used to think like many other people how a website help Small Business? I remember thinking to myself, what can a website do that a telephone or the yellow pages can’t? It seemed like a waste of time to put his information online, especially since the only people who visited his site were in our group